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Branding

Brand positioning, identity systems, and marketing strategy news, including perception engineering and brand development

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/Branding

Apple Brings Video to Podcasts — With Full Creator Control

Using HLS technology, Apple Podcasts will let creators monetize video and users switch between watching and listening — coming this spring.

Feb 17, 2026 →

/Branding

YouTube’s New Look: Immersive Viewing or Unwelcome Overhaul?

YouTube is rolling out its most significant design overhaul in years, transforming its interface to be more immersive, modern, and visually cohesive. The changes, which affect both desktop and mobile, are a clear attempt to refine the user experience, though they have sparked a mixed reaction from the platform’s massive user base.

Feb 16, 2026 →

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