#Visual Identity
Instagram Unveils New Wordmark After 10 Years, Calls It ‘Sharper And More Modern’
Instagram refreshed its wordmark logo, announcing a cleaner, more modern look while retaining the familiar script style.
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#Visual Identity
Visual identity articles, covering logos, typography, color systems, and cohesive brand design foundations and principles
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#Visual Identity
Every letter tells a story in Rumble’s new rebrand via Bear Meets Eagle on Fire
Rumble unveiled a modular logo and visual identity that lets each letter of its name tell a different sound‑based story, redefining its brand positioning.
#Visual Identity
The Echo Chair Makes 3D Printing Feel Refined
ZHA and Nagami collaborate on the Echo Chair, a 3D‑printed seat made from recycled PETG that blends parametric design with sustainable manufacturing.
#Visual Identity
Organyc® Refreshes Brand Identity to Help Women Shop Smarter, Reinforcing Its Commitment to a Lifetime of Protection for Sensitive Skin
The intimate‑care brand unveiled a new website, packaging and logo to better guide consumers through its product range.
#Visual Identity
Samsara Evolves Brand to Reflect Next Decade of Scale in Physical AI
Samsara Inc. unveiled a refreshed brand identity, its first major visual update, to showcase its AI-driven platform for physical operations and its growth to $2 billion ARR.
#Visual Identity
AGIT8 delivers comprehensive rebrand for Unity Living
Design Week reports AGIT8’s new visual identity and digital overhaul for hospitality brand Unity Living, launched July 17 2026.
#Visual Identity
Nike rebrands its sustainability campaign with new “Future‑Fit” visual identity
Nike unveiled a refreshed brand identity focused on sustainability, featuring a new logo, color palette, and digital storytelling that emphasizes circular fashion and renewable materials.
#Visual Identity
Netflix Launches iPhone App Redesign, Here’s What’s New
Netflix rolled out a new mobile experience for its iPhone app, introducing a vertical video feed called ‘Clips’ and streamlining navigation to make discovery faster and more enjoyable.
#Visual Identity
Anthropic launches Claude Design, a new product for creating quick visuals
Anthropic introduced Claude Design, an AI tool that lets users generate prototypes, slides, and one‑pager visuals from prompts, aiming to simplify design for founders and product managers.
#Visual Identity
HockeyStack Raises $50M to Build Revenue Agents for the Enterprise
The startup secured a $50M round to advance its AI‑powered revenue platform, targeting enterprise sales teams.
#Visual Identity
Google Stitch: 5 Features That Are Redefining Design
When Google unveiled Stitch in March 2026, it didn’t just launch another design tool—it sent shockwaves through an industry long dominated by Figma. By abandoning wireframes in favor of “Vibe Design,” letting you speak directly to your canvas with Gemini Live, and introducing a universal handoff format called DESIGN.md, Stitch isn’t an incremental update.
#Visual Identity
Behavioral Engineering at Scale: Why Amazon’s UX Converts Better Than Almost Anyone Else
Amazon’s interface isn’t minimal, trendy, or design-award friendly. Yet it consistently outperforms competitors in conversion and retention. The reason isn’t visual polish — it’s behavioral psychology. Amazon’s UX is engineered around how people actually make decisions, not how designers wish they did.
#Visual Identity
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