Dyson launches the CameraJet, a smart toothbrush that uses a camera and precision jet to floss while you brush, powered by AI-driven Gap Optical Targeting.

Dyson has unveiled the CameraJet™, a groundbreaking toothbrush that combines a built‑in camera with a precision water jet to target interdental gaps and remove plaque more effectively than traditional brushing alone.

How the CameraJet Works

The brush’s miniature camera captures real‑time images of the teeth surface, feeding the data to an AI‑driven Gap Optical Targeting system. The software identifies spaces where plaque accumulates and directs a focused micro‑jet of water to flush out debris while the bristles clean the surrounding enamel.

Users can view a live feed on a companion smartphone app, which highlights problem areas in red and provides personalized brushing recommendations, turning routine oral care into a data‑rich experience.

Key Features

  • Integrated high‑resolution camera for intra‑oral imaging
  • AI‑powered analysis that maps plaque hotspots
  • Precision water jet that reaches between teeth without floss
  • Bluetooth connectivity to sync with the Dyson Oral Health app
  • Rechargeable battery with up to two weeks of use per charge

Potential Benefits for Oral Health

By combining visual feedback with targeted jet cleaning, the CameraJet aims to reduce the need for manual flossing, improve plaque removal efficiency, and help users maintain healthier gums. Dental professionals have noted that visual cues can motivate better brushing habits, and the added water jet may reach areas that bristles alone miss.

Dyson emphasizes that the device is not a replacement for professional dental care but a supplement that can enhance daily hygiene routines, especially for users who find flossing cumbersome.

"The CameraJet represents a new frontier in personal oral care, merging imaging technology with precision cleaning," said a Dyson spokesperson in the product launch.

The CameraJet will be available later this year through Dyson’s official website and select retail partners, with pricing yet to be announced.

For the full press release, see Dyson press announcement on PR Newswire.